There is a problem with super modern high tech enterprise oriented software companies: any attempt at explaining what they do inevitably ends up looking and sounding like one of their products: smart, efficient, useful. But also repetitive, automated and robotic. It’s not their fault. It is just in the nature of what these companies do.
Here we explain how we:
- de-automated the kings of business automation
- injected some humanity into their web appearance and beyond
- upgraded digital brand of HSM.